Update: We’ve changed the name of the video ad contest to “Too Hopped for TV,” and Draft Magazine has joined myself and Asheville Brewing in sponsoring the contest. Check it out!
Think you can make a beer ad that’s “Too Hot Hopped for TV”? Asheville Brewing Company and Brewgasm think you can. And we want to put it on-line for the world to see AND let your hawt ad compete for a cash prize in our first “Too Hot Hopped for TV” beer ad contest.
Prize for first place will be $500; second place will be $300; third is $150. And five honorable mention ad creators will receive a box of beer schwag of our choosing.
Here are the rules and regulations:
*Submissions will be accepted from Monday, August 15, until Friday, September 30, at midnight.
*Entries must be sent in .MOV .MP4 or .AVI format and e-mailed to [email protected].
*All entries are the property of Asheville Brewing Company/Brewgasm.com.
*Your “Too Hot” beer ad/commercial/infomercial should be between 15 and 45 seconds.
*If you win, we may make your commercial into a major motion picture, but probably not.
*Use your imagination but nothing sick, or at least not offensive sick. No children drinking beer, no beer-porn, no one getting injured or Dirty Dancin’ with a goat (it’s already been done). We’re looking for ads with a sense of humor that don’t break any laws.
*We DON’T have permission from any other breweries to show their products, logo, etc. So to avoid any legal crap, please use only generic beer images (bottles with no labels, etc,) or you can use ANY Asheville Brewing beer logo or product.You can download images of our logo and our beer labels at http://ashevillebrewing.com/media.php.
*Submissions that pass all the requirements will be put on Brewgasm.com, Ashevillebrewing.com and YouTube. We will let viewers comment on the ads throughout the contest.
Questions? Suggestions? Please send to [email protected] for a quick response.
Most importantly, have fun, drink beer and support your local craft breweries.
{ 2 comments… read them below or add one }
As a public service, I just wanted you to know that there’s quite a bit of controversy out there about media contests. The best creators won’t bother; it’s a lot of work for a “maybe.” Most submissions will be from people who have more time than money on their hands, perhaps even desperate for income or recognition. On the other hand, there’s the “cool” factor; Asheville Brewing Co. is very cool and even I would love to get them into my resume. But in this economy, it’s a payer’s market; a no-lose situation for the sponsor but a great risk for the media creator if indeed time is money. What’s happening to portfolios, face-to-face meetings and contracts? There’s a faint whiff of exploitation here. All that being said, who can blame the sponsor companies for wanting as much as possible for as little as possible? I want that too, but I won’t compromise my artistic integrity for it. Unless I and my kids start getting hungry, of course.
I hear ya, G. Yes, this happens with writers, graphic designers, etc., as well. I must say that brewers, especially the small ones, aren’t exactly big corps and have limited marketing money. Also, this contest, in particular, is about having fun and making people laugh, I think.
{ 1 trackback }